The automotive revenue pool will grow and diversify with new services, potentially becoming a $1.5 trillion market in 2030 according to McKinsey & Company. However, the discussion on new technologies such as autonomous driving suffers from highly fragmented regulatory approaches in key markets – the US, EU and Asia – leaving the international industry frustrated and progress slow.
So what is the state of play? Where are the main differences, similarities, opportunities for learning and best practice sharing? Who is actually leading the global race right now?