The top digital players in publishing have enjoyed such great success over the past decade because of their particular approach to sales and marketing. Now other publishers can emulate them and enjoy similar benefits – if they learn the right lessons.
-
Authors:
- Romain Begramian
-
Segment:
- Corporate Finance
-
Asset type:
- Article
-
Industry:
- Telecom, Media & Technology (TMT)
-
Country:
- France
Date published:
- June, 2017