No business, however well run, is immune to crisis and no amount of preparation can ready it for every eventuality. At FTI Consulting, we believe the way companies communicate their response to a business crisis can define perceptions of the organisation and its management in such a way that it can make or break reputation.
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Authors:
- Andrew Gerrard
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Segment:
- Strategic Communications
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Asset type:
- Service Sheet
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Country:
- Asia-Pacific
Date published:
- December, 2017